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Advancing Medical Research Through Neuroscience

Sandeep Kumar Mathivanan

In the field of medical research, scholars must leverage the latest advancements in neuroscience to revolutionize healthcare outcomes. This book offers a compelling exploration into the dynamic intersection of neuroscience and medical science, presenting a comprehensive guide to the latest advancements shaping healthcare. Delving deep into the intricate workings of the brain and nervous system, this book provides a foundational understanding of neuroscience principles, setting the stage for groundbreaking insights into medical breakthroughs. From unraveling the mysteries of neurological disorders to harnessing the brain's remarkable ability to heal itself through neuroplasticity, each chapter within Advancing Medical Research Through Neuroscience explores specific aspect of neuroscience's impact on medical research. Cutting-edge technologies such as functional MRI and optogenetics are examined alongside innovative treatment strategies for conditions ranging from addiction to neurodegenerative diseases like Alzheimer's and Parkinson's. Whether you're a student, researcher, or healthcare professional, this book serves as an indispensable resource, inspiring collaboration and innovation to drive progress in healthcare and improve patient outcomes.

Format: Hardback
ISBN: 9798369354643
Publication Date: Oct 2024
Availability: Not Yet Available - Pre-Order Now

Sensible Selling Through Sensory Neuromarketing

Reena Malik

In today's hyper-competitive business landscape, understanding and engaging consumers is more challenging than ever. Traditional marketing approaches often need to catch up in decoding the complexities of consumer behavior, leading to ineffective strategies and missed opportunities. This gap between businesses and consumers can result in stagnant sales, limited market reach, and reduced profitability. To bridge this divide, Sensible Selling Through Sensory Neuromarketing offers a comprehensive solution rooted in neuromarketing and sensory marketing principles. The book, designed for researchers, academicians, marketers, and policymakers, offers a roadmap to navigate the evolving marketing landscape. From tools and strategies for sensory marketing to ethical considerations and case studies, this comprehensive guide equips readers with the knowledge and skills needed to succeed in today's dynamic market.

Format: Hardback
ISBN: 9798369342367
Publication Date: Sep 2024
Availability: Not Yet Available - Pre-Order Now

Neuroscientific Insights and Therapeutic Approaches to Eating Disorders

Jyoti Kukreja

In the complex landscape of binge eating disorders, a pervasive and intricate challenge unfolds. Binge eating, characterized by Binge eating disorders, is a difficult challenge that requires a nuanced understanding of the underlying neuroscientific mechanisms for effective prevention and intervention strategies. There is a pressing need to bridge the gap between cutting-edge neuroscientific research and the evolving therapeutic landscape. To address this, our groundbreaking book is tailored for academic scholars in the neuroscientific community. We offer a transformative journey into the heart of binge eating disorders, unraveling the mysteries that govern neural circuits, genetic factors, hormonal imbalances, and more. Neuroscientific Insights and Therapeutic Approaches to Eating Disorders is a beacon for researchers, clinicians, and mental health professionals seeking to deepen their comprehension of eating disorders. It addresses the present-day challenges posed by binge eating and presents a roadmap for future research and clinical applications. This comprehensive resource synthesizes the latest findings in neuroscience with innovative therapeutic approaches, ultimately paving the way for improved outcomes. Episodes of excessive food consumption and loss of control demand a nuanced understanding of the underlying neuroscientific mechanisms for effective prevention and intervention strategies. Our present reality is marked by a pressing need to bridge the gap between cutting-edge neuroscientific research and the evolving therapeutic landscape. The intricate relationship between the brain and eating disorders calls for a comprehensive resource that not only dissects the neurobiological foundations but also illuminates the path toward innovative therapeutic approaches.

Format: Paperback
ISBN: 9798369366356
Publication Date: Jun 2024
Availability: Temporarily out of stock: Usually despatched in 14-18 days

Advances in Neuroscience, Neuropsychiatry, and Neurology

Cândida Lopes Alves

The relentless march of scientific progress, propelled by innovative technologies and the promise of artificial intelligence, has ushered in an era of unprecedented knowledge and discovery. Yet, this surge in information and technological advancement has left scholars, researchers, and medical professionals grappling with the immense task of translating this wealth of data into practical solutions for real-world problems. As they strive to enhance our understanding of brain health and tackle conditions and disorders that have eluded resolution for over a century, there is a critical need for a unified and coherent approach. Advances in Neurosciences, Neuropsychiatry, and Neurology is a groundbreaking book that is not just a source of knowledge but a roadmap to resolving the perplexing challenges in these fields. With a laser focus on consolidating theoretical insights and presenting clinically relevant findings, this book stands as a beacon of guidance for those seeking to leverage the transformative potential of technology and scientific advancement. It provides an invaluable toolkit of therapeutic strategies, aimed to seamlessly integrate into clinical practice.

Format: Hardback
ISBN: 9798369308516
Publication Date: Mar 2024
Availability: In Stock - Despatched Within 5 Working Days

Intelligent Technologies and Parkinson's Disease

Abhishek Kumar

When it comes to Parkinson's disease, one of the most important issues revolves around early detection and accurate diagnosis. The intricacies of this neurodegenerative disorder often elude timely identification, leaving patients and healthcare providers grappling with its progressive symptoms. Ethical concerns surrounding the use of machine learning to aid in diagnosis further complicate this challenge. This issue is particularly significant for research scholars, PhD fellows, post-doc fellows, and medical and biomedical scholars seeking to unravel the mysteries of Parkinson's disease and develop more effective treatments. Intelligent Technologies and Parkinson's Disease: Prediction and Diagnosis serves as a beacon of hope in the quest to revolutionize Parkinson's disease diagnosis and treatment. It unveils the remarkable potential of artificial intelligence (AI) and machine learning (ML) in remodeling the way we approach this debilitating condition. With a comprehensive exploration of AI's capacity to analyze speech patterns, brain imaging data, and gait patterns, this book offers a powerful solution to the challenges of early detection and accurate diagnosis.

Format: Hardback
ISBN: 9798369311158
Publication Date: Feb 2024
Availability: In Stock - Despatched Within 5 Working Days

Epilepsy During the Lifespan

Marco Carotenuto

Format: Hardback
ISBN: 9781837691265
Publication Date: Feb 2024
Availability: In Stock - Despatched Within 5 Working Days

Deep Learning Approaches for Early Diagnosis of Neurodegenerative Diseases

Raul Villamarin Rodriguez

Within the context of global health challenges posed by intractable neurodegenerative diseases like Alzheimer's and Parkinson's, the significance of early diagnosis is critical for effective intervention, and scientists continue to discover new methods of detection. However, actual diagnosis goes beyond detection to include a significant analysis of combined data for many cases, which presents a challenge of several complicated calculations. Deep Learning Approaches for Early Diagnosis of Neurodegenerative Diseases stands as a groundbreaking work at the intersection of artificial intelligence and neuroscience. The book orchestrates a symphony of cutting-edge techniques and progressions in early detection by assembling eminent experts from the domains of deep learning and neurology. Through a harmonious blend of research areas and pragmatic applications, this monumental work charts the transformative course to revolutionize the landscape of early diagnosis and management of neurodegenerative disorders. Within the pages, readers will embark through the intricate landscape of neurodegenerative diseases, the fundamental underpinnings of deep learning, the nuances of neuroimaging data acquisition and preprocessing, the alchemy of feature extraction and representation learning, and the symphony of deep learning models tailored for neurodegenerative disease diagnosis. The book also delves into integrating multimodal data to augment diagnosis, the imperative of rigorously evaluating and validating deep learning models, and the ethical considerations and challenges entwined with deep learning for neurodegenerative diseases.

Format: Hardback
ISBN: 9798369312810
Publication Date: Feb 2024
Availability: In Stock - Despatched Within 5 Working Days